Coty Inc., the world’s largest fragrance company, announced today a fragrance partnership with global icon Kate Moss as Coty’s latest beauty partner to develop and market her own line of signature fragrances. The yet-to-be named fragrance is set to debut in fall 2007. Photo Credit: Christian Ferretti. (PRNewsFoto/Coty Inc., Christian Ferretti)
NEW YORK, Feb. 16 LAWFUEL – Business + Law — Coty Inc., the world’s largest fragrance company, announced today the signing of supermodel and fashion icon, Kate Moss, as Coty’s latest beauty partner to develop and market her own line of signature fragrances.
The first fragrance for Moss will capture her unique style and deepen
her universal appeal. Recognized as the greatest beauty of her generation,
Kate Moss has significantly influenced both the fashion and beauty
industries with her stunning presence as a supermodel for luxury brands
across the globe.
“As a one-of-a-kind modern beauty icon, Kate Moss carries clout and
credibility among photographers, fashion designers and the beauty industry.
This has made her a leading beauty face of the new millennium,” said Bernd Beetz, CEO, Coty Inc. “There is no one better to embody a new fragrance
than Kate, who epitomizes the look and feel of today’s fashionistas. We are very excited about this fragrance collaboration and look forward to a long and fruitful partnership.”
“For me, Coty is the ideal partner to create my own scent,” commented
Moss. “I’ve been delighted to work with Coty over the years and am pleased to collaborate with them on my first fragrance.”
The fragrance venture extends Moss’s professional relationship with
Coty; simultaneously, she will continue to be the global face of Rimmel
London, Coty’s top-selling color cosmetic line.
“Kate Moss defines modern glamour today. Her range of styles and moods inspires women all over the world. Her unique look pushes the boundaries on beauty in new directions, and that makes her compelling,” commented Steve Mormoris, SVP Global Marketing, Coty Beauty. “She embodies everything interesting about modern women and someone I have always enjoyed working with.”
Set to debut in the fall 2007, the yet-to-be named fragrance line will
launch throughout Europe, the Middle East and Australia with subsequent
plans to extend to the United States, Canada and Latin America. The line
will include eau de toilette, eau de perfume and ancillary products.
Financial terms of the agreement were not disclosed.
About Coty Inc.
Coty was created in Paris in 1904 by Francois Coty who is credited with
founding the modern fragrance industry.
Today, Coty Inc. is the world’s largest fragrance company and a
recognized leader in global beauty with annual net sales of $2.9 billion.
Driven by an entrepreneurial spirit, passion, innovation and creativity,
Coty Inc. has developed an unrivaled portfolio of notable brands and
delivers its innovative products to consumers in 91 markets worldwide.
The Coty Prestige brand portfolio is distributed in prestige and
ultra-prestige stores and includes Calvin Klein, Cerruti, Chloe, Chopard,
Davidoff, Jennifer Lopez, Jette Joop, Jil Sander, JOOP!, Kenneth Cole,
Lancaster, Marc Jacobs, Nikos, Sarah Jessica Parker, Vera Wang and Vivienne Westwood.
The Coty Beauty brand portfolio is more widely distributed and includes Baby Phat, adidas, Aspen, Astor, Celine Dion, Chupa Chups, David and Victoria Beckham, Desperate Housewives, Esprit, Exclamation, Isabella Rossellini, Jovan, Kylie Minogue, mary-kateandashley, Miss Sixty, Miss Sporty, Nautica, Phat Farm, Pierre Cardin*, Rimmel, Shania Twain, Stetson, and Vanilla Fields.
For additional information about Coty Inc., please visit http://www.coty.com.
*European license only.