NEW YORK, Feb. 28 LAWFUEL – Sports Contracts – Law Jobs — Polo Ralph Lauren announced today that professional golfer Luke Donald has signed a new multi-year contract with the luxury apparel company. Mr. Donald will continue to serve as a brand ambassador for Polo Ralph Lauren worldwide with a focus on RLX Golf. With this exclusive sponsorship, Mr. Donald will continue to wear
clothing from the RLX collection and will be featured in its advertising
campaign due to be launched this Summer.
Polo Ralph Lauren has been the exclusive apparel sponsor of Mr. Donald since 2002. Currently Mr. Donald, 29, is ranked #10 in the 2007 Official World Golf Rankings. In 2006, Mr. Donald won the Honda Classic, and in 2005, he won the Target World Challenge. Mr. Donald, a native of England, was on the winning Ryder cup teams representing Europe in 2004 and 2006.
“I have always loved Ralph Lauren clothing,” said Luke Donald. “The
brand’s classic style and exceptional technical performance make it the
ideal choice for me on and off the golf course.”
Introduced in 2006, RLX Golf is rooted in the design heritage of Ralph Lauren and features superior high-performance technology. RLX Golf combines functional, slimmed down shapes with modern, technical fabrics. Ensuring the ultimate in function and comfort, RLX works closely with the makers of the most innovative fabrics available.
“We are excited to continue our successful partnership with Luke. He is an outstanding player whose international recognition supports RLX Golf’s growing global exposure,” said David Lauren, Senior Vice President of Advertising, Marketing and Corporate Communications for Ralph Lauren.
RLX Golf features luxury technical performance that transitions
effortlessly between the course and the clubhouse. RLX Golf is available at
select golf clubs and resorts across the nation as well as in Europe and
Asia, select Ralph Lauren stores and polo.com.
Mr. Donald is among an elite roster of professional golf tour players
sponsored by Ralph Lauren. Other players include Tom Watson, Davis Love
III, Jonathan Byrd, and Morgan Pressel.
ABOUT POLO RALPH LAUREN
Polo Ralph Lauren Corporation (NYSE: RL) is a leader in the design,
marketing and distribution of premium lifestyle products in four
categories: apparel, home, accessories and fragrances. For more than 40
years, Polo’s reputation and distinctive image have been consistently
developed across an expanding number of products, brands and international
markets. The Company’s brand names, which include Polo by Ralph Lauren,
Ralph Lauren Purple Label, Ralph Lauren, RRL, RLX, Rugby, Blue Label,
Lauren by Ralph Lauren, RL Childrenswear, Chaps and Club Monaco, constitute
one of the world’s most widely recognized families of consumer brands. For
more information, go to http://investor.polo.com.
SOURCE Polo Ralph Lauren