Facebook, Data Misuse and Why It Matters

Facebook, Data Misuse and Why It Matters

Clifford Chance – As every news cycle brings further revelations about the alleged misuse of personal data by social media companies and political consultants, regulators, politicians and the public are more concerned than ever with what happens to information placed online, who has it and how it is being used.

Data protection and other enforcement authorities and politicians have significant powers to conduct investigations and take action, whether by imposing penalties or restrictions or by requiring senior executives to provide answers.

As recent events have shown, the mere fact of their embarking on doing so can have immediate and severe commercial consequences. In serious cases such as this, the costs of investigations are far exceeded by the much longer lasting damage to the share prices and reputations of organisations involved.

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