Legal Startup Expands into Australia’s $5.4 Trillion Inheritance Market

Company Overview

JustFund is an Australian legal finance startup that has rapidly evolved from a niche divorce funding provider into a dual-purpose lender targeting both family law and estate administration. Founded in 2022 by Sydney lawyers Jack O’Donnell and Andy O’Connor alongside fintech entrepreneur Craig Carroll, (pictured) the company has positioned itself as Australia’s first and only dedicated provider of legal funding for both family law and estate matters. As we reported last year, the company has also expanded to the New Zealand legal market.

Solving the Divorce Funding Gap

JustFund emerged from a straightforward observation: thousands of Australians were being denied legal representation during separation simply because they couldn’t afford it.

Many divorces, particularly those financially dependent on a partner or experiencing family violence, found themselves unable to access quality legal advice during one of life’s most challenging transitions.

The company’s approach bases lending decisions on the likely value of a relationship settlement rather than traditional metrics like income, employment, or credit scores.

Clients access a flexible line of credit to cover legal fees and disbursements, with no repayments required until their matter settles. The model has proven particularly valuable for what Carroll describes as the “missing middle”—\, everyday Australians who don’t qualify for Legal Aid but cannot afford upfront legal costs.

Impressive Growth Trajectory

JustFund’s expansion has been impressive with some key growth stats –

• Network growth: Over 900 accredited family law firm partners nationwide (up 50% in eight months)
• Demand surge: 40% year-on-year increase in funding applications
• Asset facilitation: More than $1.3 billion in relationship property assets divided through its platform
• Client demographics: Approximately 70% of clients are women, with 74% being primary carers of children
• Geographic expansion: Recently launched operations in New Zealand with an Auckland office

Major Capital Backing

The startup has attracted major institutional support with a $200 million warehouse facility from MA Financial Group (ASX: MAF) in July 2025, the largest funding round in the company’s history.

In late 2024 it received $86 million comprising $75 million senior debt from Global Credit Investments and $11 million mezzanine funding from family offices.

• Initial funding was a $7 million debt from Xilium Capital plus $5.7 million seed round.

The Estate Pivot: Capitalising on the Great Wealth Transfer

Australia’s wills and estates sector has traditionally been a conservative and fragmented market, but is now facingunprecede nted disruption.

As the Baby Boomer generation begins passing on its wealth, law tech startups and litigation funders are positioning to capture opportunities in what globally represents a multi-trillion dollar intergenerational wealth transfer. Cerulli Associates projects $124 trillion in total wealth transfers by 2048, with millennials expected to inherit more than $45 trillion.

JustFund’s estate funding division addresses critical pain points for executors and beneficiaries alike. For the former, there are loans to cover probate costs, legal fees, valuations, and court filing fees, along with funding for estate maintenance including property insurance and repairs, funeral expenses and defence cost for litigation claims.

For beneficiaries, the funding provides early access to inheritance before estate finalisation, with funding secured against expected distributions

The assessment process focuses on estate solvency rather than personal creditworthiness, with decisions typically delivered within days of receiving supporting documentation.

Market Positioning

JustFund occupies a distinctive niche in the legal services. Unlike traditional litigation funders who typically focus on commercial disputes or class actions, JustFund targets individual consumers navigating personal legal transitions.

The company’s interest rates start from 8.85% per annum, with an invoice processing fee covering case monitoring.

The dual family law/estates model creates natural synergies for executors dealing with deceased estates who may also be navigating their own relationship breakdowns, while inherited assets frequently become subjects of property settlements.

Outlook

With substantial capital backing, an extensive law firm network, and first-mover advantage in the estate funding space, JustFund is well-positioned to benefit from demographic tailwinds.

The combination of rising divorce rates, increasing estate complexity, and the largest intergenerational wealth transfer in history suggests sustained demand for accessible legal finance products.

As Craig Carroll has noted: “Access to justice shouldn’t depend on wealth. This new funding allows us to support more Australians through one of life’s most stressful and vulnerable experiences—and to do it with compassion, fairness, and dignity.”