Taylor Vinters is proud to announce that the Management Partners’ Forum (MPF) – a UK-based professional body that pays tribute to management excellence – has named the law firm Europe’s ‘Best Led Firm.’
MPF bestowed Taylor Vinters with the coveted accolade at its annual awards dinner on 1 March in London, which was presided over by former World European and Commonwealth 110m hurdles champion Colin Jackson, CBE.
Said Ed Turner, Taylor Vinters Managing Partner: “We are delighted to be recognised as a firm that values strong leadership, innovation and integrity. To be recognised as ‘Best Led Firm’ helps us to continuously attract the talent that allows us to meet and exceed the needs of our diverse and growing client base.”
Taylor Vinters was cited for its overall satisfaction rate; with the firm rated as ‘excellent’ or ‘very good’ by 100% of its clients and 66% of its staff. When it came to the client services it provides, 65% of clients and 60% of employees said they would ‘speak highly without being asked’. In providing leadership, making prompt decisions, managing change and providing a clear sense of direction, the firm rose above Towers Watson’s Global High Performance Companies Norm.
Taylor Vinters’ brand was valued as ‘A’ by Brand Finance, the world’s leading brand valuation consultancy.
Commented MPF Chair Sir Nigel Knowles of DLA Piper: “The MPF Awards showcase the professionalism that business advisers are exhibiting in managing their own firms. The days of the well-meaning amateur are truly over.”
Founded in Cambridge, and now with offices in London and Singapore, Taylor Vinters employs more than 220 highly qualified staff to offer a broad range of legal services to private, commercial and not-for-profit clients.
Taylor Vinters (taylorvinters.com) is a progressive law firm headquartered in Cambridge, with offices in London and Singapore. Employing over 220 highly qualified staff who help businesses, individuals and not-for-profit organisations, across the UK and internationally, with a broad range of legal services. Clients range from high net worth individuals and university spin-out companies through to national charities, small to medium sized enterprises, FTSE listed businesses and Fortune 500 multinationals.
Managing Partners’ Forum (MPF) is a UK-based professional body that represents the leadership team at professional firms to government and other audiences, and provides its members with knowledge, insights and networks to help them reach better-informed business decisions. mpfglobal.com
About the MPF European Leadership Awards
MPF (mpfglobal.com/awards) introduced its Awards in 2002 to recognise the contribution of specific management disciplines. Ten years on, the Awards were radically redesigned with a new set of categories focused on leadership, collaboration, vision, brands, operational excellence, client relationships and financial performance. Any professional firm or network with a European presence was eligible to enter the Awards.
The valuation process employed by Brand Finance
Brand Finance (brandfinance.com) employs ‘royalty relief’, the most recognised method by technical authorities worldwide because it calculates brand values by reference to comparable, third-party transactions. The valuation process involves: estimating future sales; setting a suitable royalty rate range; and pinpointing where along that range the brand lies using the ‘Brand Strength Index’. This results in a ‘Brand Rating’, conceptually similar to a company credit rating. Next, the brand discount rate is calculated from the ‘Brand Rating’. Future royalty revenues are then calculated by applying the royalty rate to estimated future sales. Finally, future royalty earnings are discounted to their net present value to derive the value of the brand.
