London, United Kingdom – Baby Brands Direct has always had a strict policy on their registration process but is now increasing restrictions to protect genuine independent nursery and baby retailers.
On registration, customers are asked some simple questions about their business so that Baby Brands Direct can establish how they trade. Customers who poorly represent brands on-line, who trade on auction sites or are market traders, for example, will not be accepted. This is because this kind of customer who does not have overheads like a shop premises or stock holding are more inclined to start price wars where no-one benefits.
Vanessa Blake, director of dreamgenii® said “The dreamgenii® brand we have built up is extremely important to us and we welcome the support Baby Brands Direct gives us in working to ensure that realistic prices are realised in stores and that our brand is not de-valued in the marketplace. This is beneficial for all, especially the retailer”.
All new customers are welcome and if confirmation of a genuine shop is established the registration will be accepted quickly. Customers who are in the planning stages of their new business may be asked to provide proof of their new venture which could for example be a copy of a lease agreement or a link to their website during the construction stages.
Nursery retailers can find some top name brands for their store at www.babybrandsdirect.co.uk including Angelcare, Philips Avent, Fisher Price, Closer to Nature from Tommee Tippee, NUK, MAM, Kids Line, Sangenic by Tommee Tippee, Taf ToysLittle Bird Told Me, Noukies, dreamgenni, Born Free, Dr.Browns, East Coast, Tiny Love, Hauck, mOmma, Keel Toys, Tomy, Tommee Tippee, Clevamama, Prince Lionheart, Precious Planet and Sassy. Baby Brands Direct holds all items in stock for a speedy next working day delivery service ensuring retailers have products when they need them.
The Baby Brands Direct wholesale website is also packed full of lots of product details and features so retailers can pass all the relevant knowledge onto the consumer. In addition, retailers can watch interactive product demonstration and video clips that bring the product to life. Not only that, but there is a news section to keep retailers up to date on the latest news, alongside a new products page so they never miss out on the latest product additions.
Retailers can also take advantage of a customer loyalty scheme which rewards baby and nursery retailers who stay loyal and shop regularly. The more money spent at Baby Brands Direct, the more the retailer can earn to spend at the end of the year. This alongside regular special offers and promotion discount codes helps make Baby Brands Direct the best baby and nursery wholesaler in the industry.
Baby Brands Direct only stocks the best brands, the best products at the best prices and offers an easy to use website for independents and department stores to preview and buy stock online for next day delivery with minimum carriage paid orders at just £200. For more information about Baby Brands Direct and their customer loyalty scheme, simply register at www.babybrandsdirect.co.uk.
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