Dallas, TX: ReportsandReports announce Amgen Inc.: PharmaVitae Profile
 Market Research Report in its Store.
Browse complete Report at : http://www.reportsandreports.com/reports/8185-amgen-inc-pharmavitae-profile.html
profile encompasses global company strategy, portfolio and pipeline analysis and assessment of financial performance, with 1-6 year sales forecasts for key drugs. An interactive forecasting and analysis tool provides continually updated quantitative and qualitative information.
Reasons to Purchase
 •	Benchmark Amgen’s performance against key rivals in the prescription pharmaceutical sector
 •	Assess how Amgen’s commercial performance out to 2014 will be impacted by the safety concerns relating to the ESA product class
 •	Analyze Amgen’s diversification strategy which will be heavily reliant on the launch of the cross-therapy area monoclonal antibody Prolia
 •	ABOUT DATAMONITOR HEALTHCARE 2
 •	About the PharmaVitae team 2
 •	Chapter 1 About this profile 3
 •	PharmaVitae Explorer database 3
 Chapter structure 3
 Executive summary 3
 Quarterly news update 3
 Company introduction 3
 Company sales 4
 Company financials 4
 Key products and competitors 4
 Data sourcing 4
 Sales data 4
 Analyst consensus 4
 •	Chapter 2 Executive summary 5
 •	Key findings 5
 Prescription pharmaceutical sales and growth rate performance, 2002-14 6
 Financial performance, 2002-14 7
 Amgen: PharmaVitae forecasts at a glance 8
 Strategic insight 9
 Amgen’s impressive historical performance driven by blockbuster franchises, with lifecycle management underpinning the companies success 9
 Early product development sets the scene 9
 Product lifecycle management boost sales growth 10
 Acquisitions a further driver 10
 Overall revenue growth propels Amgen to the forefront of biotechnology, placing the company in Big Pharma territory 10
 2007: Key franchise hit by damaging clinical trial data – Aranesp sales decline significantly from 2006-08 11
 Amgen cost cutting 11
 Cost cutting will improve profitability as key franchises lose sales momentum 11
 Prolia: returning Amgen to growth 13
 Tapping into the high growth mAb market 13
 Amgen, an emerging mAb force 15
 SWOT analysis 16
 Strengths 16
 Weaknesses 17
 Opportunities 18
 Threats 19
 Table of Contents 21
 Table of figures 23
 •	Chapter 3 Quarterly news update 24
 •	Product developments 24
 Deals and alliances 25
 Product deals 25
 Technology deals 25
 M&A activity 26
 Company announcements 26
 Future product milestones 27
 •	Chapter 4 Company introduction 29
 •	Key findings 29
 Background 30
 Key corporate developments 30
 M&A history 32
 Abgenix acquisition 33
 Alantos & Ilypsa 33
 Current corporate structure 34
 Pharmaceuticals 34
 •	Chapter 5 Company sales 35
 •	Key findings 35
 Prescription pharmaceutical sales and growth rate analysis, 2002-14 36
 Product analysis 38
 Product analysis, 2002-08 39
 Product analysis, 2008-14 42
 Therapy area analysis 45
 Geographic analysis 48
 Launch/core/expiry analysis 51
 Explanation of launch/core/expiry analysis 51
 Launch analysis, 2008-14 52
 Core analysis, 2008-14 53
 Expiry analysis, 2008-14 55
 Launch/core/expiry configuration, 2008-14 56
 Molecule type analysis 58
 Externalization analysis 61
 •	Chapter 6 Company financials 64
 •	Key findings 64
 Reconciliation between PharmaVitae-formatted prescription pharma sales and company-reported total sales, 2002-08 65
 Operating costs and profit analysis 66
 Operating costs and profit analysis, 2002-08 67
 Operating cost ratio and profit margin analysis, 2002-08 69
 Operating cost ratio and profit margin analysis, 2008-14 70
 Operating costs and profit analysis, 2008-14 71
 •	Chapter 7 Key products and competitors 72
 •	Key findings 72
 Overview 73
 Immunology & inflammation 74
 Enbrel 74
 Overview 75
 Sales forecast 76
 Gold standard in rheumatoid arthritis – successful indication broadening the growth driver 76
 Increasing competition from Humira set to restrict Enbrel sales growth 77
 Oncology 79
 Neulasta 79
 Overview 80
 Sales forecast 81
 Lifecycle management strategy: Neulasta the gold standard 81
 Biosimilars to threaten Neupogen and in doing so, impact Neulasta in Europe 81
 Oncology & hematology 83
 Aranesp 83
 Overview 83
 Sales forecast 84
 Marketed for both chronic kidney disease (CKD) related anemia and chemotherapy related anemia 85
 Safety fears of ESAs will impact Amgen’s key franchise 85
 Lower rate of sales decline within hematology will offset oncology decline to some extent 85
 Increasing competitive threat from ex-US markets 86
 Epogen 87
 Overview 87
 Sales forecast 88
 First to market 88
 Main use in CKD-related anemia 89
 Epogen off-label use in oncology a significant portion of revenues 89
 General downtrend due to safety fears and expected increasing focus on Aranesp 89
 Oncology & musculoskeletal 90
 Prolia 90
 Overview 91
 Sales forecast 92
 Prolia (musculoskeletal) 92
 First-in-class therapy 93
 Not oral, but convenient dosing all the same 93
 Strong clinical trial data, issues regarding safety 93
 Initially positioned as a second-line therapy 94
 Amgen faces challenges to entry into the musculoskeletal market 94
 Amgen has to develop a suitable sales force to penetrate the market effectively 94
 Prolia (oncology) 95
 Significant opportunity in oncology- targeting Zometa’s market 95
 Amgen initially seeking approval for treatment of bone loss in patients receiving hormone ablation chemotherpay 95
 Biggest sales potential lies within the treatment and prevention of bone metastasis 96
 Amgen announces positive late-stage bone metastases data 96
 •	Chapter 8 Appendix 97
 •	R&D pipeline 97
 References 99
 Datamonitor reports 99
 Abbreviations 99
 About Datamonitor 101
 About Datamonitor Healthcare 101
 Datamonitor consulting 102
 Disclaimer 104
 ABBREVIATIONS
Browse all : Healthcare Market Research Reports
 http://www.reportsandreports.com/cat/healthcare-market-research.html
 Browse all : Datamonitor Market Research Reports
 http://www.reportsandreports.com/Publisher/datamonitor-market-research.html-     market-research.html
Browse all Newly Published Market Research Reports
 http://www.reportsandreports.com/LatestReport.aspx
Related Reports:
Browse all : Amgen Inc-Deals & Alliances Report
 http://www.reportsandreports.com/reports/31205-amgen-inc-deals-alliances-report.html
Browse all :Amgen Inc-Detailed Product Pipeline
 http://www.reportsandreports.com/reports/3696-amgen-inc-detailed-product-pipeline.html
Browse all : Amgen Inc.-Deals & Alliances Report
 http://www.reportsandreports.com/reports/4132-amgen-inc-deals-alliances-report.html
Browse all : Amgen Inc-Therapeutic Competitors
 http://www.reportsandreports.com/reports/3262-amgen-inc-therapeutic-competitors.html
Browse all : Amgen, Inc. – SWOT Analysis
 http://www.reportsandreports.com/reports/2044-amgen-inc-swot-analysis.html
About Us:
 Reports and Reports comprises an online library of 10,000 reports, in-depth market research studies of over 5000 micro markets, and 25 industry specific websites. Our client list boasts almost all well-known publishers of such reports across the globe. We as a third-party reseller of market research reports employ a number of marketing tools, such as press releases, email-marketing and effective search-engine optimization techniques to drive revenues for our clients. We also provide 24/7 online and offline support service to our customers.
Contact:
 Ms. Sunita
 7557 Rambler road,
 Suite 727, Dallas, TX 75231
 Tel: +1-888-989-8004
 Website: http://www.reportsandreports.com/
 Blog: http://reportsnreports.wordpress.com/
 Blog: http://reportsandreports.blogspot.com/