Law Marketing -

How Can Lawyers Find More Speaking Opportunities To Help With Their Law Firm Marketing?

Law Marketing, Lawyers / October 24, 2020

Nancy Myrland – The people, companies, and institutions you want to do business with, as well as those who can play a part in helping you accomplish your goals, are your target audiences. They are an important part of the foundation of your marketing and business development plans. Speaking and presenting to your target audiences […]

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Law Marketing & How To Use the Rainmaking Cycle to Become a Rainmaker

Law Marketing, Marketing, New Zealand Law News / October 16, 2020

Law Firm Rainmaking Recommendations Lindsay Griffiths* – In many different blogs and Rainmaking Recommendations, I have said – repeatedly, that Rainmaking is about 3 things: Creating visibility and becoming known as an authority in the field of law that you practice – this is known as Marketing yourself and your services; Meeting people – whether in

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6 Tips On How Lawyers Can Write Effective Blog Posts

Law Marketing / October 1, 2020

Katherine Rundell* While setting up a blog can be easy, if you’re a lawyer, you want to put your best foot forward (regardless if you write posts, or hire someone to post for you). And when people see your blog, they expect you to have great content to read and see. Therefore, here are 6

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Uptime Legal’s JurisPage Brand Launches Comprehensive Marketing Offering for Law Firms: Legal Marketing 360™

Law Marketing, Press Releases / September 27, 2020

Powered by LawFuel – Uptime Legal, the nation’s leading legal technology provider, today announced the launch of it’s all-in-one digital marketing service for law firms, Legal Marketing 360™ Legal Marketing 360 is an end-to-end marketing engine designed for a singular purpose: to generate new clients and cases for law firms. For a long time, law

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5 Marketing Tips for Law Firms in 2020

Law Marketing / September 2, 2020

Mical Shand* The marketing world has changed over the years and none more so than for law firms in an increasingly competitive marketplace. It’s now an essential department of every business’s success to develop their marketing strategy to drive business and strengthen their brands. How you market your business depends on what it is. For

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6 Ways For Law Firms To Become Social Media Influencers

Law Marketing, Lawyers / August 31, 2020

Nowadays, like any business, law firms are looking for ways to grow their number of followers, and get a growing viewership on social networks. And, one of the best tactics to do this is influencer marketing. Now, influencer marketing is nothing new. As Hubspot pointed our a couple of years ago influencer ‘marketing’ has skyrocketed.

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5 Ways To Promote Your Law Firm With Instagram

Law Marketing / August 10, 2020

Ashley Halsey* In recent years, law firms have turned to social media like Facebook, Twitter, and LinkedIn to promote their businesses and get more clients. However, there’s another social media platform that most lawyers don’t even think to use – a platform used by so many users (billions, actually), that it’s a gold mine that

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5 Things Smart Law Marketers Are Doing Right Now

Law Marketing / July 29, 2020

The Pandemic and changed legal marketplace has focused increased attention upon the need for law marketers to act smartly and proactively. Debra Pickett wrote this piece for the Legal Marketing Association blog. Debra Pickett* Fundamentally, what so many of us do as marketers is to help people tell stories. This is a vitally important skill

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The 3-Step SEO Process To Grow Your Law Firm Traffic By Over 200% (Plus 5 FREE Power Tools To Help You)

Law Firms, Law Marketing / July 18, 2020

The 3-Step SEO Process To Grow Your Law Firm Traffic By Over 200% (Plus 5 FREE Power Tools To Help You) How using these content marketing steps and these powerful FREE tools will deliver quality, targeted traffic to your law firm website Big Time! Content marketing tactics are one of the best methods law firms

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Law Firm Marketing ‘Haircut’ Initiative’s Cutting Edge Offer

Law Firms, Law Marketing / June 5, 2020

Law firm marketing comes in many shapes and forms, but few have been able to capture the opportunities that came with the COVID pandemic like one law firm’s haircut promotion. With barbershops and hair salons closed for months due to the coronavirus pandemic Cambridge-based Altman & Altman LLP decided to use a law firm marketing

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