NEW YORK, Nov. 29 2004 – LAWFUEL – Lawsuit, legal, law firm, attorney news — Nielsen Media Research and Univision
Communications, Inc., today announced that Univision has dismissed litigation
that sought to halt Nielsen’s use of Local People Meter (LPM) service in Los
Angeles, and Nielsen has withdrawn its motion against Univision under
California’s Strategic Litigation Against Public Participation (SLAPP)
statute.
LPMs, which measure TV ratings electronically, have been used in Los
Angeles since July 8, 2004. The Media Rating Council, which independently
audits ratings systems, has conditionally accredited Nielsen’s LPM systems in
New York, Los Angeles and Chicago and fully accredited Nielsen’s LPM system in
Boston. In 2005, Nielsen will introduce Local People Meters into Philadelphia,
Washington, DC, Dallas and Detroit; and will launch the service in Atlanta in
2005.
About Nielsen Media Research
Nielsen Media Research is the world’s leading provider of television
audience measurement and related services. In the United States, Nielsen’s
National People Meter service provides audience estimates for all national
program sources, including broadcast networks, cable networks, Spanish
language networks, and national syndicators. Local ratings estimates are
produced for television stations, regional cable networks, MSOs, cable
interconnects, and Spanish language stations in each of the 210 television
markets in the U.S., including electronic metered service in 56 markets.
Nielsen Media Research is part of VNU Media Measurement & Information, a
global leader in information services for the media and entertainment
industries. The group serves the information and marketing needs of television
and radio broadcasters, advertisers, agencies, media planners, music
companies, publishers, motion-picture studios, distributors and exhibitors,
and the Internet industry. VNU is a global information and media company
active in more than 100 countries, with headquarters in Haarlem, The
Netherlands, and New York, USA. The company employs 38,000 people and had
total revenues of EUR 3.9 billion in 2003. VNU is listed on the Euronext
Amsterdam (ASE: VNU) stock exchange. For more information, please visit
http://www.vnu.com.
For more information on Local People Meters, please visit
http://www.everyonecounts.tv.
About Univision
Univision Communications Inc. (NYSE: UVN) is the premier Spanish-language
media company in the United States. Its operations include Univision Network,
the most-watched Spanish-language broadcast television network in the U.S.
reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-
interest Spanish-language broadcast television network, which was launched in
2002 and now reaches 80% of U.S. Hispanic Households; Univision Television
Group, which owns and operates 24 Univision Network television stations and 1
non-Univision television station; TeleFutura Television Group, which owns and
operates 31 TeleFutura Network television stations; Galavision, the country’s
leading Spanish-language cable network; Univision Radio, the leading Spanish-
language radio group which owns and/or operates 68 radio stations in 17 of the
top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music
Group, which includes Univision Records, Fonovisa Records, and a 50% interest
in Mexico-based Disa Records labels as well as Fonomusic and America Musical
Publishing companies; and Univision Online, the premier Spanish-language
Internet destination in the U.S. located at http://www.univision.com.
Univision Communications also has a 50% interest in TuTv, a joint venture
formed to broadcast Televisa’s pay television channels in the U.S., and a non-
voting 27% interest in Entravision Communications Corporation, a public
Spanish-language media company. Univision Communications is headquartered in
Los Angeles with television network operations in Miami and television and
radio stations and sales offices in major cities throughout the United States.
For more information, please visit http://www.univision.net
Contacts:
Brooke Morganstein Jack Loftus
Citigate Sard Verbinnen Nielsen Media Research
212-687-8080 646-654-8360
SOURCE Nielsen Media Research
Web Site: http://www.vnu.com http://www.everyonecounts.tv
