Franchise Association fuelling franchising forward
National franchise conference returns featuring an inaugural franchise legal symposium, expert panels, compliance, and system growth.
In an economy recently described by an economist as the toughest in three decades, the Franchise Association of New Zealand (FANZ) says there’s a clear silver lining for many in the franchise sector. Not only do franchised businesses offer reduced risk through support systems and brand recognition, but they are also less susceptible to the fluctuations of changing fortunes – and that, says FANZ CEO Katrina King, is a beacon of opportunity for budding entrepreneurs.
“It’s undeniably hard out there, with inflation and a sluggish economy impacting businesses. Yet, our franchise systems are finding a way forward and many are doing well. Demand may be muted, but those who navigate these challenges with robust systems and adaptability will reap the rewards,” she says.
Despite New Zealand’s small population, the country is one of the most franchised in the world. Katrina notes that FANZ members span diverse sectors, including home services, construction, education, hospitality, and manufacturing. The Massey University 2024 Franchising New Zealand Report underscores this resilience, reporting a $10.4 billion increase in franchise sector turnover to $47.2 billion since 2021.
Katrina adds, “Franchises often outperform company-owned outlets because franchisees have ‘skin in the game,’ driving efficiency and customer focus. Studies from Australia’s Franchise Relationships Institute show franchised units can achieve sales lifts of over 20% when converted from company-operated models. This highlights the power of the franchise model to thrive, even in challenging times.”
Exploring these opportunities and addressing industry issues, FANZ is hosting its National Franchise Conference 2025 from August 3-5 at Hamilton’s Claudelands Events Centre. Highlights of the programme include the inaugural Franchise Legal Symposium, offering a deep dive into legal requirements and best practices for franchising in New Zealand.
With a lineup of international and national legal experts, the symposium will address unfair contract terms, international expansion, emergent law and succession and sale.To encourage the franchise community of the future, FANZ has also offered the opportunity for students studying franchise law at the University of Auckland to attend the symposium.
Following the Legal Symposium keynotes at the conference include:
Jim Goniea, General Counsel at Anytime Fitness/Purpose Brands, presenting Fuelling System Growth: How to Turbocharge for Success. Goniea will explore how franchise brands achieve and sustain growth beyond 100 units, using the Anytime Fitness/Purpose Brands story as a case study.
Bill Edwards, CEO of Global Franchising, delivering an update on Global Franchising. Edwards will cover 2025 trends across various countries and business sectors, offering insights into navigating “interesting times” in international franchising.
Greg Nathan, founder of the Franchise Relationships Institute, sharing expertise on franchisee-franchisor dynamics.
“The conference is a vital platform for franchisors and support staff to connect, learn, and grow,” says Katrina. “From legal compliance to global expansion, we’re equipping our members to thrive in a complex landscape. It’s a testament to the resilience and innovation of New Zealand’s franchise sector.”
