kevin roberts on lawfuel

10 Ways To Achieve a Peak Performing Law Firm – Recommended by the Saatchis Chief

Saatchis’ chief honcho and marketing expert Kevin Roberts is someone you might well listen to when it comes to marketing – and lawyers especially are those who would want to hear about ‘peak performance for your law firm’.  Right?

So when Roberts blogs about someone who actually wrote a blog about a peak performing law firm – being Dallas lawyer and rainmaker Cordell Parvin, which was based on Robert’s book Peak Performance: Business Lessons from the World’s Top Sports Organizations, you’d listen, too.  Right, again?peak performing law firms - parvell

Lesson number one is about “Making magic” – that is, the inspirational aura pervading a successful organization.  The place where extraordinary things happen.

What are the other 9 attributes of a peak performing law firm:

– Having inspirational lawyers

– Creating a future – developing young lawyers

– A sense of community and selflessness

– Going beyond your personal best- including doing things differently

Push for new ideas to do better with work and clients

– Being goal-focused – choosing goals that are challenging but achievable.

– Sharing the dream with colleagues, staff, clients, the community

– Attention to detail.  A key attribute.

These are some of the peak performing attributes – see more details on Kevin Roberts’ blog here.

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