Law Marketing

Nancy Myrland* In the legal profession, we tend to sit back and wait to innovate or do something we think we should be doing until we see another firm or another lawyer do it. We want to know that it looks okay. Is It Safe? We want to make sure it’s safe out there. We …

Can The Legal Profession Learn Some Marketing Tips From Sly Stone? Read More »

The term ‘legal influencer’ is probably a misnomer, as these people are not like the Kardashians of the Internet (although Kim Kardashian has legal pretensions, of course) where they seek to endorse and pocket indecent sums of money from their ‘influence’.   Remember, they are (mostly) lawyers, or former lawyers.  Or legal academics. Or lawyer …

The Power Legal Influencer List – 24 Powerful Law Influencers – Some That You Have Never Heard Of Before! Read More »

The use of webinars for lead generation and to develop new business has been an increasingly common tool in the business developer’s arsenal, but for many lawyers it has been something that has been relatively poorly understood. However a new tool developed by a software entrepreneur Mario Brown has been released, which provides an answer …

The Software Genius Showing How Lawyers & Others Can Use Webinars To Generate New Business Read More »

Local SEO for law firms continues to evolve – the latest steps to have your law firm reaching its targeted market is key to SEO success

Lead generation for lawyers and law firms is one of the keys to achieving new business Lead generation is a tactic that any law firm or lawyer needs to consider when looking at new ways to build their client list. But the use of YouTube is something often overlooked as one of the most powerful …

Key Lead Generation for Lawyers And How You Can Use YouTube To Do The Heavy Lifting Read More »

Legal Directories are not old hat . . but remain significant sources of new business for lawyers. Here are 7 of the best lead generation directories? Directories and similar sites can generate leads for lawyers if used properly – and some investment in time and money is made – but which lead generation sites for …

6 Of The Best Lead Generation Directories For Lawyers Read More »

SACRAMENTO, Calif., June 18, 2021 — An experienced lawyer and the founder and managing partner of Penney and Associates Injury Lawyers, Fred Penney throws out some suggestions for those first getting started in building their law practice. https://www.penneylawyers.com/locations/roseville/ . This is a very brief practical guide on how to build a law practice.  According to the American Bar Association of the lawyers …

How to Build A Law Firm Brand – Veteran Attorney Frederick Penney Provides A Brief, Practical Guide for Law Firm on Law Firm Branding Read More »

(And 5 Key Tips On Unleashing Medium’s Super Powers) We know about law firm SEO, online ads, Facebook and every other platform used to push your law firm up the rankings and generate new clients. But Medium offers a unique blend of characteristics that also unleash a viral ‘super power’ of a top social media …

Why The Medium Website Is One That Every Lawyer Seeking Online Exposure NEEDS To Use Read More »

The 5 Best Law Review Sites – And How To Get Your Law Firm Optimized To Receive Great Reviews Getting positive law firm reviews on Google My Business (GMB) is one of the simplest ways law firms can generate more and better business online. But getting the right response is the key and there are …

Law Firm Marketing FAQ: How To Get Great Law Firm Reviews (And WHERE To Get Them) Read More »

Hiring a law firm SEO agency requires some smart ‘interview’ techniques – here are some key questions to ask