Law Marketing

Chalk Up Another Kiwi Law Tech Success With $11 Million Sale of IP Group

Law Marketing, NZ Featured Posts /
Property deal

New Zealand trademark law practice Sortify has been bought for $11 million by ASX-listed Australian intellectual property group QANTM Intellectual Property Ltd, establishing a further kiwi law tech success story.Sorftify has achieved status as the top-ranked online trademark filing website in both Australia and New Zealand, as the second- the third-ranked trademark filing agent respectively.But […]

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The Billable Hour Alternative – Would You Subscribe To A Law Firm?

Briefings, Law Marketing /
Questions

Kim Beane* – I have subscriptions to several different types of products – news (The New York Times), entertainment (Audible), education (Harvard Business Journal), food (Oats Overnight) – you get the drift.But when the Director of my team, Medical & Scientific Solutions, at our transatlantic law firm told me we were going to offer a trial subscription plan

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The Power Legal Influencer List – 24 Powerful Law Influencers – Some That You Have Never Heard Of Before!

Law Marketing /
power legal influencer

The term ‘legal influencer’ is probably a misnomer, as these people are not like the Kardashians of the Internet (although Kim Kardashian has legal pretensions, of course) where they seek to endorse and pocket indecent sums of money from their ‘influence’. Remember, they are (mostly) lawyers, or former lawyers.  Or legal academics. Or lawyer politicians.  Their

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The Software Genius Showing How Lawyers & Others Can Use Webinars To Generate New Business

Law Marketing, Sponsored Post /
Mariobrown

The use of webinars for lead generation and to develop new business has been an increasingly common tool in the business developer’s arsenal, but for many lawyers it has been something that has been relatively poorly understood.However a new tool developed by a software entrepreneur Mario Brown has been released, which provides an answer to

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Key Lead Generation for Lawyers And How You Can Use YouTube To Do The Heavy Lifting

Law Marketing /
Video marketing

Lead generation for lawyers and law firms is one of the keys to achieving new businessLead generation is a tactic that any law firm or lawyer needs to consider when looking at new ways to build their client list. But the use of YouTube is something often overlooked as one of the most powerful lead

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6 Of The Best Lead Generation Directories For Lawyers

Law Firm Directory, Law Firms, Law Marketing /
Lawdirectories lawfuel

Legal Directories are not old hat . . but remain significant sources of new business for lawyers. Here are 7 of the best lead generation directories?Directories and similar sites can generate leads for lawyers if used properly – and some investment in time and money is made – but which lead generation sites for lawyers

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How to Build A Law Firm Brand – Veteran Attorney Frederick Penney Provides A Brief, Practical Guide for Law Firm on Law Firm Branding

Law Marketing, Press Releases /
Frederick Penney on Law Firm Branding

SACRAMENTO, Calif., June 18, 2021 — An experienced lawyer and the founder and managing partner of Penney and Associates Injury Lawyers, Fred Penney throws out some suggestions for those first getting started in building their law practice. https://www.penneylawyers.com/locations/roseville/ . This is a very brief practical guide on how to build a law practice.  According to the American Bar Association of the lawyers

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Why The Medium Website Is One That Every Lawyer Seeking Online Exposure NEEDS To Use

Law Marketing /
Superman

(And 5 Key Tips On Unleashing Medium’s Super Powers)We know about law firm SEO, online ads, Facebook and every other platform used to push your law firm up the rankings and generate new clients. But Medium offers a unique blend of characteristics that also unleash a viral ‘super power’ of a top social media platform.But

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