Nancy Myrland - The people, companies, and institutions you want to do business with, as well as those who can play a part in helping you accomplish your goals, are your target audiences. They are an important part of the foundation of your marketing and business development plans. Speaking and presenting to your target audiences is important. It helps you gain exposure to … [Read more...]
Law Marketing & How To Use the Rainmaking Cycle to Become a Rainmaker Lindsay Griffiths* - In many different blogs and Rainmaking Recommendations, I have said – repeatedly, that Rainmaking is about 3 things: Creating visibility and becoming known as an authority in the field of law that you practice – this is known as Marketing yourself and your … [Read more...]
6 Tips On How Lawyers Can Write Effective Blog Posts
Katherine Rundell* While setting up a blog can be easy, if you’re a lawyer, you want to put your best foot forward (regardless if you write posts, or hire someone to post for you). And when people see your blog, they expect you to have great content to read and see. Therefore, here are 6 tips that can help lawyers write effective posts on their blogs: Create A … [Read more...]
Uptime Legal’s JurisPage Brand Launches Comprehensive Marketing Offering for Law Firms: Legal Marketing 360™
Powered by LawFuel - Uptime Legal, the nation’s leading legal technology provider, today announced the launch of it’s all-in-one digital marketing service for law firms, Legal Marketing 360™ Legal Marketing 360 is an end-to-end marketing engine designed for a singular purpose: to generate new clients and cases for law firms. For a long time, law firms have had to cast … [Read more...]
5 Marketing Tips for Law Firms in 2020
Mical Shand* The marketing world has changed over the years and none more so than for law firms in an increasingly competitive marketplace. It’s now an essential department of every business’s success to develop their marketing strategy to drive business and strengthen their brands. How you market your business depends on what it is. For law firms, there are some tactics … [Read more...]
