Mical Shand* The marketing world has changed over the years and none more so than for law firms in an increasingly competitive marketplace. It’s now an essential department of every business’s success to develop their marketing strategy to drive business and strengthen their brands. How you market your business depends on what it is. For law firms, there are some tactics … [Read more...]
6 Ways For Law Firms To Become Social Media Influencers
Nowadays, like any business, law firms are looking for ways to grow their number of followers, and get a growing viewership on social networks. And, one of the best tactics to do this is influencer marketing. Now, influencer marketing is nothing new. As Hubspot pointed our a couple of years ago influencer 'marketing' has skyrocketed. In fact, many businesses either … [Read more...]
5 Ways To Promote Your Law Firm With Instagram
Ashley Halsey* In recent years, law firms have turned to social media like Facebook, Twitter, and LinkedIn to promote their businesses and get more clients. However, there’s another social media platform that most lawyers don’t even think to use – a platform used by so many users (billions, actually), that it’s a gold mine that law firms are yet to find: Instagram. You heard … [Read more...]
5 Things Smart Law Marketers Are Doing Right Now
The Pandemic and changed legal marketplace has focused increased attention upon the need for law marketers to act smartly and proactively. Debra Pickett wrote this piece for the Legal Marketing Association blog. Debra Pickett* Fundamentally, what so many of us do as marketers is to help people tell stories. This is a vitally important skill right now, as everyone … [Read more...]
The 3-Step SEO Process To Grow Your Law Firm Traffic By Over 200% (Plus 5 FREE Power Tools To Help You)
The 3-Step SEO Process To Grow Your Law Firm Traffic By Over 200% (Plus 5 FREE Power Tools To Help You) How using these content marketing steps and these powerful FREE tools will deliver quality, targeted traffic to your law firm website Big Time! Content marketing tactics are one of the best methods law firms can use to generate higher … [Read more...]
