Lawyer need authority – both on- and off-line, if they are to succeed. And when it comes to online presence, “domain authority” (DA) is a key requirement. It is something that was developed by Moz and is a key ingredient to SEO success and to ensuring that your site receives good traffic and a good […]
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Telling stories is something that most lawyers are good at and lawyer David Smyth of Brooks Pierce explained to JD Supra that blogging lawyers should use humor, video – even cartoons – to get their messages across. At it’s heart, good communication in blogging is about good story-telling he says. David Smyth’s blog Cady Bar the
Video content is hugely compelling for lawyers as well as any other business and can help attract clients and targeted visitors to your website. Now Facebook has made the whole video-production issue a brain-dead simple way to help generate increased business for your firm. Video is regarded by many as something beyond their capability and
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LawFuel asked six top law marketing gurus what lawyers should be doing in 2019 to market their firms and their services. What works? What doesn’t? Here we outline what our six law marketers advise for 2019. Larry Bodine Larry Bodine is the Senior Legal Marketing Strategist for LawLytics, the No. 1 Website Marketing System for
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By Colin Ritchie* How would you like to dramatically lift your legal practice profits next year by lifting revenue? What if you could ensure that the additional revenue was from fantastic new clients that you really enjoy working with? Sounds too good to be true, but you can do it with referrals. Let me
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A new study by the ABA Law Practice Division’s Social Media, Legal Blogs, and Websites Committee looked at the intake process at law firms around the country. Quite an eye opener! Learning from what they found—or rather, what they didn’t find—can give you a leg up on turning potential clients into actual clients. Make a
The attorneys at Graham Legal, P.A. are through with doing what’s expected of a law firm when it comes to marketing. The Miami law firm recently rolled out a new brand, developed as a means of providing a better portrayal of its approach to legal representation. Graham Legal, P.A. enlisted the help of Keenability, a
Planet Depos – If you’re a millennial social media junkie like me, chances are you’ve seen the DJ Khaled ‘Major Key’ campaign. It’s been going on for a little while now, but it’s still a conversation in the social world. If you’re unfamiliar, you can find a short recap here. While DJ Khaled’s approach to
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Details About the Circle of Legal Trust program of speakers for the forthcoming meeting in Las Vegas, April 7-9 This will be a HIRL, which means, assuming Google Hangouts on Air is functioning properly, the live seminar will be simulcast live,worldwide on Google Plus. It is all here starting on Thursday, April 7 at 2:00
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LawFuel Editors – Generating clients for your firm is always a number 1 priority – or close to it – but the changing social media scene also changes the approach you need to take in generating leads that can create growth. So what can you expect in 2016 that will let you take advantage of
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