Sponsored Content Tommy Whyer* Marketing and advertising for legal services is one of the most competitive niches that there is. The money that can be made from a solid marketing plan is immense. Many lawyers are not taking advantage of many forms of marketing and are costing their firm thousands of dollars per year. Thinking Marketing Will […]
Mistakes Law Firms Make Marketing and How To Remedy Them Read More »
Of all the thing a law firm can do to publicise itself, being labelled a “Hate Group” is not exactly number one on the marketing list. However, for law firm representing Kim Davis, Liberty Counsel, has been so-labelled by the Southern Poverty Law Center (SPLC), a job the group has been doing since the 1980s
5 Ways Your Law Firm Can Rapidly Make a “Hate Group” List Like Matt Staver’s Read More »
If you thought branding was only for celebrities and big corporations, think again! In the competitive world that we live in today, it is important for professionals to brand themselves and their skills. For any lawyer, having a clean and strong standing is of utmost importance. Lawyers realize that a lot rides on their
We have written about social media and its various uses before, but sometimes law firms just don’t seeem to want to make social media work for them. Here are 5 key reasons why lawyers are getting social media just plain wrong. 1. Failing to use it. Okay, its a pain having to update profiles and what
5 Reasons Why Lawyers Are Failing With Social Media Read More »
How does Big Law deal with social media? Let’s make that more personal? How many of AmLaw 100 managing partners actually use social media at all? Have the answer? Five. That comes out of a Bloomberg article from Baker + McKenzie global chairman Eduardo C Leite who notes that using social media permits the
Baker + McKenzie’s Lessons for Lawyers On The Use Of Social Media Read More »
Actor Danny Trejo, 71, has appeared in a rather impressive commercial for LA law firm Bergener Mirejovsky, where the actor pledges his loyalty as a “paid baddass”. Trejo recently generated support for a restaurant business vandalized by graffiti by “a punk”, as the actor described the vandal but is best known for his tough guy
What is “Badass” Danny Trejo Doing in a Law Firm Ad? Read More »
John Bowie, LawFuel – Using LinkedIn properly can provide lawyers with a source of new business that can produce results more effectively than most other marketing tools available. The ability to use large scale ad budgets for browing a law business is out of reach for most firms. But if you use LinkedIn properly
9-Step Way For Lawyers to Jet-Propel Their LinkedIn Reach Read More »
Marketing law firms has increasingly become both more significant and more vexed. How much resource should a firm allocate to marketing? More importantly, to which of the various competitive areas should the firm devote its marketing budget? The need to match the marketing budget with firm goals is important. And for major law firms the
How Much Should Your Law Firm Spend on Marketing? Read More »
By Margot da Cunha* Published initially by Wordstream. I’ve been writing PPC guides for specific industry verticals for a while now, and naturally law popped into my mind whencontemplating which industry to explore next. A good chunk of our clients at WordStream happen to be in the field of law, and I can testify that
9 Ways Lawyers Can Win More Clients Using Pay Per Click Read More »
LexBlog’s Annual Benchmark Report finds the 200 largest law firms are publishing almost 1,000 blogs SEATTLE, June 30, 2015 — LexBlog, Inc., the world’s leading provider of blogging technology and strategy to large law firms, released its 2015 Am Law 200 Blog Benchmark Report, and the results are clear: the United States’ top law firms
80% of Top U.S. Law Firms Now Blogging for Business Development Read More »
