Lawyer Terry Berger, who practices in Westminster, MD, has advice for lawyers as to how to market a small law practice. Here – to get you started – are 50 tips from the ABA Journal 1. Join your local chamber of commerce. It’s great for networking and community credibility. 2. Get a unique business card […]
Robin Oliver works at JDSupra as business development manager and wrote a useful and pertinent post about lawyers and how they should be marketing their content. My friend and colleague Adrian Lurssen has a mantra you may have heard him utter over the years at various conferences and on webinars to do with content marketing:
Quick question: Does the merger mania afflicting the legal market auger well or not for the law business? Is it panic, in other words, at pressured fees and increased competition, or is it the result of carefully thought through business development and marketing? Well, according to research recently undertaken, the mergers have not only created
Is The Law Firm Merger Mania Good, Bad or Just Plain Ugly? Read More »
By John Bowie. John Bowie publishes LawFuel and has written extensively about how law firms can market their services online effectively. Law firm marketing frequently involves blogging – and rightly so – but if you want to get through the content clutter on the Net and command attention what are the easiest ways of doing
Using Your Law Blog for Successful Law Firm Marketing Read More »
Blogging is the key to law firm marketing success according to many experts, including Lee Frederiksen, the managing partner of Hinge Marketing, who believes it is the one . . single . . success factor for business development. Law marketing guru Larry Bodine has written about six ways law firms can improve their blogging and
6 Ways for Law Firms to Get New Business by Blogging Read More »
Patrick Lamb is a founding member of Valorem Law Group, a litigation firm representing business interests. Valorem helps clients solve their business disputes and cope with pressures to reduce legal spend using nontraditional approaches, including use of nonhourly fee structures, coordination with LPOs or contract lawyers, joint-venturing with other firms and implementation of project management
Would Lawyers Ever Provide “Satisfaction Guaranteed” Deals? Read More »
Getting free publicity is always good – so long as the publicity is good. At least that’s the way it should be for law firms because bad publicity for a law firm is not, as the adage goes, “good publicity”. But getting positive publicity is something that can achieve wonders for your business and a
“Breaking Bad” was good for lawyers – at least for lawyer marketing. How can any series with a character like Saul (“Better Call Saul”) Goodman be anything other than one that inpires or repels lawyers as to how or why they should market themselves. The spin-off series from “Breaking Bad”, this week’s Emmy-winning drama, is
Why “Breaking Bad’s” Call for Saul Helps Lawyers More Than They Realize Read More »
We report and write a lot about law firm marketing here at LawFuel (see here, for instance) and so when Forbes magazine carried their nterview with former White House aide John Corcoran about how he grew his law firm, as well as how he developed his online business site for small businesses, we were all
How One Lawyer Grew His Law Firm Blogging . . And More Read More »
By John Bowie* – Blogging for lawyers has been a big deal for some time, but many are doing it the wrong way, making mistakes that will not help lawyers gain more clients: a goal that any law firm blogger has firmly in mind. Question: What to do? Here are some key tips on how
Simple Steps Lawyers Can Use To Get New Clients By Blogging Correctly Read More »
