How does a law firm gain business online? People are increasingly using social media, not law directories, business cards and law firm web pages to find them. They come from Twitter and Facebook, LinkedIn and Google+. What’s a poor law firm to do to attract online attention? LexBlog publisher Kevin O’Keefe works with lawyers to […]
The Tricky Business of Law Firms Attracting Online Attention Read More »
Facebook for lawyers is fine and dandy, unless you do what one US lawyer has done and tell your client’s husband that you have him “in your sights” in a message laced with profanity. Nah, not good. The Facebook message from 41 year old Jim Hanson of Fort Wayne, Indiana resulted in charges from prosecutors
Facebook Lawyer to Opponent: “You Pissed Off The Wrong Attorney” Read More »
The media landscape has changed for lawyers, along with everyone else. The newly released Greenmarket survey on content marketing provides some interesting insights into how content marketing has changed. Business development advisor and writer Larry Bodine wrote about the survey and its importance for LawFuel. Business clients are using technology to find more information
Reaching In-House Counsel with Corporate Journalism and LinkedIn Read More »
You know all the cringe-making (and some totally amazing) television advertisements for lawyers – the “Better Call Saul”-style screaming ad. Well YouTube has given them a further life and has focused the attention of many lawyers upon the value of this dynamic and powerful marketing tool. Social media and lawyers are a combo made in
“Better Call Saul” . . And How Lawyers Can Use YouTube to Market Read More »
Law firm marketing is an ongoing battle, but the battle for the law marketplace has become harder as inhouse law departments do their comparison shopping for legal work. Attorney at Law’s Elizabeth Lampert, who runs Elizabeth Lampert PR, along with Nigel Savage of Savage Communications, both of which assist law firms with their directory and
Tips for Lawyers on Making The Cut on Law Rankings Read More »
Part 1 – Guest Blogging Rules By LawFuel publisher John Bowie – Content marketing and blog posting are two of the ‘big names’ in online marketing these days, but Google has recently sounded some warning bells about how content should be used, which has seen the popular content-generating cornerstone of SEO – guest blogging –
Looking at refreshing your online law firm marketing? Need some ideas as to what’s best? According to Consultwebs’ consultant, Victoria Wilson, the following are five steps you might consider taking to provide a refreshed image for your law firm website. Let’s see what Ms Wilson recommends: Post Newsworthy Content. While you could report on every
Five Ideas To Help Freshen Up Your Law Firm Marketing Online Read More »
How should law firms be interacting with clients properly? Among the trends towards better law firm marketing and interaction and lawyers who are setting up cafes, movable walls and more glass, according to the latest in law firm design trends. A global architecture and design firm expert, Bert Oliva, principal at Gensler, has a division
Better Law Firm Design Means Better Law Firm Marketing Read More »
Saatchis’ chief honcho and marketing expert Kevin Roberts is someone you might well listen to when it comes to marketing – and lawyers especially are those who would want to hear about ‘peak performance for your law firm’. Right? So when Roberts blogs about someone who actually wrote a blog about a peak performing law
10 Ways To Achieve a Peak Performing Law Firm – Recommended by the Saatchis Chief Read More »
By Lawfuel editors – Google+ for lawyers is important. Indeed it’s vital and has been the social media network that snuck right up, powered by Daddy Google in a manner that will ensure it succeeds totally (after an initial slip-up by Google in the social media stakes). Google+ is a social site that you have
Using Google Plus For Lawyers – Key Tips To Get Ahead of the Pack Read More »
