Law Marketing

Which Law Firm is UK’s Most Active Online Marketer

Content marketing

Law firm marketing online is becoming more essential for lawyers and now the UK is measuring the effectiveness of law firm social media marketing with content marketing company Passle saying Irwin Mitchell is the most active firm publishing articles and blogs online. The Lawyer reports that research carried out by content marketing platform Passle said […]

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The 3 “Holy Grail” Points to Succeed in Law Firm Marketing

Holy grail of online sucess

Stephen Fairley at the Rainmaker Institute is highly experienced when it comes to law firm marketing issues, specializing in lead conversion for law firms. He recently published an article on the “3 c0mmon denominators” for lawyers who succeed in building their law firms, published in the National Law Review. As he points out after working

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The Future of Legal Services – What Will They Look Like?

Paul bowker

Taking a look into the way in which legal services are delivered is something that has occupied legal academics, lawyers and media for a long time – and with increasing urgency as technology, slipping fees, increasing competition and other pressures make an increasingly emphatic mark upon the legal profession. Dr Paul Paton, the Dean of

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Is The Law Firm Merger Mania Good, Bad or Just Plain Ugly?

Good bad ugly1

Quick question:  Does the merger mania afflicting the legal market auger well or not for the law business?  Is it panic, in other words, at pressured fees and increased competition, or is it the result of carefully thought through business development and marketing? Well, according to research recently undertaken, the mergers have not only created

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