Law Marketing

The 3 “Holy Grail” Points to Succeed in Law Firm Marketing

Holy Grail of Online Sucess

Stephen Fairley at the Rainmaker Institute is highly experienced when it comes to law firm marketing issues, specializing in lead conversion for law firms.He recently published an article on the “3 c0mmon denominators” for lawyers who succeed in building their law firms, published in the National Law Review.As he points out after working with around

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The Future of Legal Services – What Will They Look Like?

Paul bowker

Taking a look into the way in which legal services are delivered is something that has occupied legal academics, lawyers and media for a long time – and with increasing urgency as technology, slipping fees, increasing competition and other pressures make an increasingly emphatic mark upon the legal profession.Dr Paul Paton, the Dean of Law

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Is The Law Firm Merger Mania Good, Bad or Just Plain Ugly?

Good Bad Ugly1

Quick question:  Does the merger mania afflicting the legal market auger well or not for the law business?  Is it panic, in other words, at pressured fees and increased competition, or is it the result of carefully thought through business development and marketing? Well, according to research recently undertaken, the mergers have not only created

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Using Your Law Blog for Successful Law Firm Marketing

online marketing tips for lawyers and blogging

By John Bowie.  John Bowie publishes LawFuel and has written extensively about how law firms can market their services online effectively.Law firm marketing frequently involves blogging – and rightly so – but if you want to get through the content clutter on the Net and command attention what are the easiest ways of doing so?Here

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